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Insights from our blog

More than 50% of businesses rely on content marketing to engage their audience

20th, April 2018|0 Comments

Those in content marketing understand that there’s something that counts a whole lot more than boasting huge numbers of followers on your account; it’s how engaged those followers are that really matters. With 53% of businesses [...]

  • Wetherspoons

Was shutting down social media accounts a smart move for Wetherspoons?

18th, April 2018|0 Comments

The people of Britain have a special place in their hearts for a good old-fashioned Wetherspoons pub. So, it came as no surprise that the brand boasted a hefty 44,000 followers on Twitter, 100,000 followers [...]

  • Friday 13th

13 of our top content marketing tips for Friday 13th

13th, April 2018|0 Comments

It’s Friday the 13th and time to ask yourself the immortal question: do you feel lucky... punk? If the answer is a categorical NO because your content marketing strategy is floundering, sputtering and begging to [...]

  • SMEs

How SMEs are using social media to gain local support

13th, April 2018|0 Comments

If you’re an SME and looking to make your mark in your local area, social media could be the key. Smart tactics on Instagram, Twitter and Facebook are turning the fortunes of savvy SMEs, helping [...]

  • employer brand webinar

How to Build Your Employer Brand Using Social Media [Webinar]

15th, February 2018|0 Comments

A study by CAREEREALISM shows that 80% of job seekers will research an employer online before deciding whether to apply for a position. So, how strong is your employer brand? The concept of employers showcasing [...]

  • Personal online brand eBook

How Can Business Leaders Build Their Personal Online Brand? [White paper]

9th, February 2018|0 Comments

Business leaders are still inclined to keep their social media presence separate from their work. Nearly two-thirds (64%) of in-house marketing teams reported in 2017 that their CEO doesn’t have a ‘functioning social media profile’. [...]

  • employer branding

Employer Branding 101

11th, December 2017|0 Comments

It's not just the world's first AI-driven robot citizen Sophia that's doing its best human impression. In this digital age, brands are also beginning to cultivate corporate personalities in a bid to positively converse and [...]

  • Legal content strategy

5 Elements Of An Effective Content Strategy For Law Firms

13th, June 2017|0 Comments

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